On-line Media Planner – Media Owner
| Reference: | 009836 |
|---|---|
| Location: | Central London |
| Salary / Rate: | £30,000 |
| Job Type: | Permanent |
This is a fantastic opportunity for an On-line Media Planner to join this well known media owner. The role is responsible for the planning and implementation of cross promotional opportunities between online sites and TV.
This role will be primarily focused on the planning, managing and reporting on the online cross promotion activity across the company’s portfolio.
• Liaise with the Digital Media team to secure cross promo online inventory each month
• Ensure that other marketing plans are taken into consideration and that all opportunities for each site/product are investigated both on air and online
• Campaign management of the relevant inventory
• Liaise with the trafficking agency ensuring DART tags are uploaded into Ad tech
• Producing reports on DART and HBX data and performance
Skills, Abilities & Experience
• Online campaign management experience essential
• TV experience a benefit
• Knowledge of the DART ad serving system essential
• Ability to demonstrate a commercial awareness and control costs
• Able to produce new ideas, approaches or insights
• A natural problem-solving mentality with the resilience to overcome obstacles and find creative solutions to problems.
This vacancy is no longer available.
